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How to source products from China

China is currently one of the worlds biggest economies and it's only set to become bigger. This is helped by their high rate of manufacturing products for good prices, making it the perfect place to start looking when you are trying to find a supplier for your products. Below are some tips on how to find a great supplier in China.

Building relationships

This is a rule that applies to any supplier, but giving them the respect of cultivating a relationship instead of just looking for the cheapest deal will almost always be beneficial in the long run. However, this is especially true when making deals in the China due to the culture surrounding business transactions.

Rather than seeing it as just a transaction, put in the effort to build a relationship by investing time into it and making it personal. One way of doing this is by meeting in …


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How to deal with Amazon return requests

As a seller, getting a notification of a return request on Amazon can be incredibly frustrating. As well as thoughts about how to actually fulfil the return request, there are also worries about what was wrong with the product and any negative feedback that may be given.

However frustrating it may seem, it is always important to follow the correct protocol to ensure that both your account doesn't get penalised by Amazon and the customer doesn't leave a negative review. Having great customer service is always critically important and resolving the issue quickly and efficiently will result in people having a positive view of your account and thus more likely to buy with you again.

Here are our tips on how to deal with a return request in the best manner.

Make a record of everything

There's nothing worse than not being able to prove that the refund was issued. …


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Automated Pricing Strategy

Sometimes when you go shopping, it is easy to find a product and completely fall in love with it. Only then will you check the price tag and find it's more expensive than you had been willing to pay. You then have to make a snap decision about whether it's worth the money. More often than not, you will likely consider it for a while, give up and then leave the store all together.

However, things are slightly different in the world of online shopping. The price is usually in bold right next to the product and with no tactile option for the item, it is normally the first thing buyers notice and consider. This sets the shoppers expectations and intentions for the product they are looking at.

Once a consumer's interest is piqued by the price, they will then look into other factors, such as the product description and …


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How to Navigate Amazon's Changing Marketplace

Amazon's marketplace can be difficult to navigate at the best of times, but even more so with its ever changing nature. With new functions, more competitors, interface updates and changes to the Terms of Service, it is becoming more crucial than ever to be in the know. Making sure you consistently analyse your data and adapt accordingly is essential in being able to stay ahead of your competitors and the market.

So, to help you along your way we've put together our top tips:

1. Don't get complacent

Make sure you stay on top of your business strategies. Just because something is working now doesn't mean it will be in the future. Three important things to keep in mind at all times:

  • Explore - Find out what new features Amazon is offering and make sure you take advantage of them. They are often adding new tools for sellers that you …

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Managing Amazon Product Reviews

In the day and age of ecommerce, it's clear that product reviews have become an essential tool for online shoppers. Without being able to view products in person they now rely heavily on other people's experiences to inform whether to make a purchase. In fact, in a study done by Deloitte shows that 81% of potential buyers are reading customer reviews and ratings before deciding on buying an item. 60% of people also named reviews as one of their most trusted sources of information. So, what is the best way to generate and handle reviews?

Generating reviews

Whilst many people rely on reviews to buy products, it can be much more difficult to get customers to leave reviews. One suggestion for doing so is to use an email follow-up campaign, which can both be a good way to increase reviews and to set up communication between you and your customer. …


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Inventory Reduction Strategies

Having excess stock can take up warehouse space, leading it to be costly and divert resources and attention from selling other products. This means it's vital to have pre-planned strategies in place to make sure you're not desperately clearing stock last minute. Make sure you have a limit on how long inventory can be in the warehouse for before determining it as excess stock and then have a look at our helpful tips below on how to shift it.

  • Create a dedicated sale page

By simply putting your excess products on sale in an obvious and highlighted page on your website, it will immediately draw buyers in. Not only this, but having all your sale items in one coherent place will mean customers are more likely to be attracted to other items they may not have noticed otherwise. Whilst this may seem like the obvious solution, it's not one that …


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Multi-channel Selling

These days selling your products on a singular platform is not enough. Consumers want the ease of multiple options. It may be important to make sure consumers are seeing your brand vision through your own website. However, the reality is almost half of all consumers will start their search on a marketplace platform, like Amazon or eBay. This is why it's so important to look into the prospect of multi-channel selling - making your products available not just on one site, but on as many different platforms as possible.


Advantages

Consumer trust

Consumers are a lot more likely to trust established marketplaces than brands they may not know. In turn, they are more likely to trust a brand that is tied to an online marketplace. When starting out, it can be really helpful to utilise consumers trust in big marketplace websites, like Amazon, as a way to build up trust …


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